‘If you change the way you look at things, the things you look at change’
Corona Time in the World's Most Isolated Capital City When I first arrived in Perth, Western Australia, back in 2000 – in what now feels like an eternity ago – I felt like I’d stepped back in time. Everything closed early, nothing was open on a Sunday and if you...
Commercial Use Limit on LinkedIn? Say What?
Yes, it’s free to sign up to LinkedIn. But if you intend to start using LinkedIn for commercial purposes, i.e. prospecting for clients, you’ll inevitably encounter the Commercial Use Limit sooner or later. What is LinkedIn’s Commercial Use Limit? Essentially it’s a...
Without sales and marketing we don’t have customers
Sales and marketing are the lifeblood of a business, and this was proved to me some time ago. I was listening to a podcast and the host was interviewing a ‘serial’ entrepreneur who had launched, and subsequently sold, around 25 businesses. The fascinating story...
Are you poking the patient’s pain?
A good doctor will examine you thoroughly… 🙄 “Does this hurt?” 😬 “What about this?” 😖 “And this?” Effective marketing will do likewise. But in business, 95% of us try to sell prematurely. That’s like a doctor prescribing a course of treatment before knowing what’s...
Lunch & Chat with Graham Harvey – 10 June
Our weekly Lunch & Chat sessions are FREE, informal, fun and open to all so please join us for some or all of the session. Try not to miss the first 10-15 mins as this is your chance to hear from and ask questions of our very Special Guest, Graham Harvey, as he ...Trending Articles
What’s Your Story? How telling your story can further promote your brand.
How telling your story can further promote your brand When an event planner called up bestselling author and researcher Brené Brown and told her she...
‘If you change the way you look at things, the things you look at change’
Corona Time in the World's Most Isolated Capital City When I first arrived in Perth, Western Australia, back in 2000 – in what now feels like an...
Commercial Use Limit on LinkedIn? Say What?
Yes, it’s free to sign up to LinkedIn. But if you intend to start using LinkedIn for commercial purposes, i.e. prospecting for clients, you’ll...
Without sales and marketing we don’t have customers
Sales and marketing are the lifeblood of a business, and this was proved to me some time ago. I was listening to a podcast and the host was...
Are you poking the patient’s pain?
A good doctor will examine you thoroughly… 🙄 “Does this hurt?” 😬 “What about this?” 😖 “And this?” Effective marketing will do likewise. But in...
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